Primary Care DVM Collaborative Communications™
Find out what it takes to be the referral hospital of choice in your area.
Ideal for specialty and veterinary teaching hospitals committed to outperforming industry benchmarks.
Schedule a ConsultationProgram Overview
Strengthen pDVM relationships, improve clinical communication, and expand your referral market share using nationally validated feedback and benchmarks.
The primary care veterinarians that are referring patients to your hospital are your most important growth partners. Their trust, confidence, and experience directly influence where they send cases — and how often.
The Primary Care DVM Collaborative Communications™ program provides a structured, repeatable way to understand and strengthen those relationships using a diagnostic survey and nationally validated NPS benchmarking.
Built specifically for specialty and teaching hospitals, the program helps your team:
- Easily diagnose what is working well with your referring community, and what needs to improve.
- Use data collection and easy-to-interpret reports to gain the understanding you need to improve communication.
- Reduce friction during case transitions, and increase pDVM willingness to refer.
Built on national Net Promoter Score and Net Favorable Score industry benchmarks tailored specifically for pDVM relationships.
Hospitals that use this program consistently report greater understanding of the primary care perspective, specific areas of focus for improved relationships between hospital specialists and referring clinicians, smoother case handoffs, and a noticeable increase in referral confidence.
This program helps you build the relationship with your referring doctors so that they enthusiastically recommend your hospital to pet owners and colleagues.
Why CalPro Research?
CalPro Research is the veterinary profession’s leader in experience analytics. Our pDVM surveys and benchmarking methods are used nationwide by specialty, teaching, and multi-location hospitals.
How It Works
Scope + Setup
We align on program goals, customize the survey to reflect your brand and service list, and configure branded outreach.
Collect Feedback
Invitations are sent via email and fax (if available) to your referring community. We recommend completing this program once per year. Gathering feedback takes 3-4 weeks.
Analyze & Compare
Easy to read reporting to understand and celebrate strengths and strategize areas for improvement as you compare your hospital’s results with industry benchmarks for services and hospital operations.
Implement & Improve
Turn insights into action with strategic conversation and targeted action planning based on the data collected.
What You Get
pDVM Survey & Benchmarking
Build a strong foundation by measuring communication, case coordination, availability, quality of care, and services through a structured pDVM feedback process. We recommend completing this program once per year. Gathering feedback takes 3-4 weeks.
National Industry Benchmarks
Compare NPS and key drivers with national benchmarks from specialty and teaching hospitals.
World-Class Reporting
Concise and actionable insights for leadership. Know where to focus incremental improvements for the fastest ROI.
Leadership Team Webinar
Review results, answer questions, and facilitate strategic conversation about the data collected.
Assistance and recommendations with follow up communication to survey participants.
Continuous Improvement That Compounds
We teach and support Kaizen — steady, achievable improvements over time that lead to measurable clinical, cultural, and financial gains. No big overhaul. Just consistent, meaningful steps forward.
Ready to strengthen pDVM relationships?
Book a 15-minute review. We’ll walk through a sample survey and reporting, answer your questions, and share how hospitals use this program to increase referral confidence.